Eucatex Employees Are Encouraged To Practice Social Responsibility

Brazil is one of the richest countries in the world when it comes to natural resources. Brazil is a treasure chest filled with precious stones, oil, crops and a population that would rather smile than frown. The middle class in Brazil is a new phenomenon in the largest country in Latin America. For years, the country’s population was made up of the wealthy elite and the poverty-stricken poor. But that started to change in the 1990s. Brazil’s economy started to grow in the 1990s, thanks to a healthy export business with countries like China, the United Sates, and Germany. One of the companies that helped the economy continue to grow during those years was the Sao Paulo-based building material supplier, Eucatex. Eucatex was founded in 1951 by the Maluf family. For more than 60 years, Eucatex has been a permanent fixture in Brazil’s export business.

Eucatex is a true success story. In 1954, Eucatex had one small factory in the state of Sao Paulo. Today, Eucatex has four very large factories. Those factories produce paint, varnish, floorboards, doors, and the company’s signature product, eucalyptus wood ceiling tiles.

The Eucalyptus tree has played an important role in the growth of Eucatex. The Maluf family sawmill, Americana Sawmill Americana, started cutting eucalyptus trees in the 1920s. Flavio Maluf, the current CEO, and President of Eucatex made sure his company honored Eucalyptus trees. Eucatex leases thousands of acres so the company can replace the trees it uses to make products. The Eucatex product line was focused on Eucalyptus trees for years. But in the 1990s, the company expanded its product line and its factory base.

Flavio Maluf is a sought after environmentalist and businessman. The environmental education program that Flavio started in 2001 is a huge success. Thousands of people come to the company’s visiting center every year to learn about forestry, recycling, and natural fuel sources. Maluf has a deep respect for the Brazilian ecosystem. The Eucatex “House of Nature” environmental education program gives visitors a chance to be surrounded by nature, and they learn to connect with it.

Understanding The Existing Relationship Between Technology And Fashion

Christopher Burch is an American investor, with a keen interest in fashion and technology. In college, he would buy sweaters and resell them at a profit to his fellow college mates. From this small door to door business he was conducting together with his brother, he created the Eagle’s Eye Company. Later on the company got a manufacturer and expanded to other campuses and in one decade the company had made sales worth $140 million. His passion for fashion and investing pushed him to launch The Tory Burch which was a fashion label created by his wife with his aid.



In an article published in Engadget Chris takes us through the journey the fashion industry and the technology industry have gone through and how the two are related. Fashion goes hand in hand with technology. Technology in fact brings new information and ideas that are used by the people in the fashion industry to come up with more creative and more beautiful things to the world. Technology also gives designers and businesses new ways of doing things and of getting things done. For instance now people can easily reuse or recycle other products to come up with creative designs and products that are received well in the market.



The articles adds that technology also benefits so much from fashion. Sometimes technology is invented and introduced in the market but people may not feel it or get to know it. Fashion being more popular with all generations it easy for the technology to get attention if it is introduced in the fashion industry. These two therefore do complement one another and therefore should continue being used together for the benefit of the both industries. Entrepreneurs in the fashion and technology industry have a leaf to borrow from the article.



Christopher Burch is currently the founder and the chief executive officer at Burch Creative Capital whose purpose is to create value in strategic and unique ways. With more than 30 years of experience in investments and entrepreneurship he has gained so much skills that have enabled him steer the company into the right direction. He has a keen interest in marketing and branding and uses his intuition to make the right decisions for the companies he has spearheaded. Additionally, he has aided in the rise of fifty companies and more using his skills and expertise to make it happen. Chris shares his knowledge and skills with other entrepreneurs by writing his expertise views on different sites.

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How to Get The Right Attorney in Brazil

It is necessary that you get quality legal assistance if you are dealing with a legal issue in Brazil. There are lots of good lawyers in Brazil but you ought to find the right lawyer for your problem or type of case you are tackling.

Do not just choose any attorney you find out there, look for someone who has expertise in your type of case. And make sure the attorney is determined to work hard for you. If your attorney fully understands your needs and problem, he or she can often come up with a solution that is appropriate for your issues.

It is also crucial to be sure you find a lawyer with whom you can communicate with. Pick a lawyer that you are comfortable working with because resolving a case or getting good advice requires an excellent lawyer-client relationship and the attorney understanding your needs.

Ask the attorney how many clients or active cases he or she is currently handling. Employ the services of an attorney who will take the time to review your case and give it the personal attention it deserves. The sooner you get an attorney handling your case, the better the outcome will be, regardless of the nature of your case.

Legal fees should be reviewed during your consultation with your potential attorney. Don’t skimp on this – If you do not have enough fund to cover your legal fees, it is advisable to borrow the money.

Ricardo Tosto de Oliveira Carvalho is a one of the most remarkable litigation attorneys in Brazil. Specializing in business and corporate law litigation, Ricardo Tosto has represented a lot of Brazil’s large corporations and multinational companies, as well as politicians and other high-profile clients.

Ricardo Tosto runs his own law firms and is highly respected by his peers and clients. He takes the time to review his clients’ case before deciding how to approach the matter. He works closely with his clients, to understand their business goals and their expectations and then devise the most effective litigation strategy to defend or resolve the situation.

Fabletics: Making Life Better For Active People

Few brands of e-commerce can stand up to Amazon, an organization that controls 20% of the market. However, there are some that are willing to give the giant a run for its money. Kate Hudson’s Fabletics has grown into a 250 million dollar business in the past three years, becoming a serious competitor in the the world of activewear as well as e-commerce in general.


Offering affordable, high quality and stylish workout clothes for women and men, the young company has already made a name for itself among activewear enthusiasts. With the iconic Hudson as a spokesperson and in-house fashion guru, the brand aims at making life better for active people everywhere.


Using a subscription method to sell its clothing, Fabletics mixes self-improvement, convenience and membership as its method to attract customers. Adding to the traditional combination of price and quality, Fabletics employs customer experience, brand recognition and exclusive design to offer a high-value product to the high-demanding public. This, in combination to a broad spectrum of clothing that’s both stylish and comfortable, ensures a strong and direct connection to the public.


Apart from its monetary growth, there are signs that the company’s strategy has been paying off. This year, for example, they will be opening new physical stores, adding to the 16 that are already functioning in different parts of the country. This is yet another step towards the goal of creating a modern, re-imagined version of a high-value brand. The secret, according to Fabletics’ general manager Gregg Throgmartin, is establishing a membership model that allows Fabletics to offer personalized service and on-trend fashion at half the price of competitors. “It’s just a lot easier to make people happy when you know who they are and what they want,” he stated.


In addition to having a dynamic subscription mechanic online, Fabletics has focused greatly on providing unique physical stores that make shopping an exciting and uplifting experience. One of the issues they have tackled is the phenomenon of showrooming, or the practice of going to a store to examine a product before buying it online at a lower price. While other stores are harmed by this practice, Fabletics has found a way to turn it around, making it positive. Through their current strategy, they have managed to build relationships and trust while getting to know the local public through events and activities. The result is a high amount of memberships being sold, which ensures that sales will be made online.


The way Fabletics handles online data has also been an important factor in its success connecting with customers. By displaying the right content both physically and digitally, they have managed to provide a more satisfying journey of brand discovery. By using local data from online stores to determine what items will be featured in physical stores, the brand is able to offer what the public wants in a more accurate fashion. This selection is constantly tested and tweaked in order to achieve a higher level of customer satisfaction.

Sujit Choudhry – Helping Multi-Cultural Societies Adapt A Refined Legal System

The formation of European Union and the subsequent turmoil leading to the exit of Britain from the EU marks an important turning point in the history. In this age of globalization, such transitions are not easier because countries have to either change their laws or adapt laws of the other nations to survive. In fact, it is one of the reasons why comparative law has gained so much importance in the recent years.

The comparative law is the study of similarities and differences of laws between the two nations. Increasingly, the definition is broadened to include more than two jurisdictions. It means that policymakers, experts, and multinational companies are also keen to understand how laws in different countries can help them formulate better strategies. Helping these entities compare laws is the job of an expert of comparative law.

Overall, the comparative law helps attain a deeper knowledge of the legal system of two or more than two countries. Using the knowledge to their advantage, experts in the field can help policymakers formulate better strategies to deal with issues that involve multiple societies and religion. Sometimes, the comparative law is the main source of information for developing a smaller or broader law to unite multiple legal systems.

About Sujit Choudhry

Sujit Choudhry is one of the leading experts in the field of comparative law. He has done extensive research on the subject. In fact, governments from around the world have used his expertise to develop their constitution building processes. These nations often include economies that are in transition to adapt a more transparent democratic process. As such, Sujit Choudhry, the I. Michael Heyman Professor of Law, has helped governments of Egypt, Ukraine, Libya, Jordan, Nepal, South Africa, Tunisia, and Sri Lanka.

Regarding multi-cultural societies, it is important to note that comparative law also addresses secondary laws such as Jewish law, Muslim law, and Hindu law, which may be more important to ethnic minorities in the respective societies. Using the expertise of Sujit Choudhry, many countries have devised a more refined legal system that can address issues pertaining to multi-cultural societies in the region.

Eric Lefkofsky: A Well Rounded Businessman

A cancer diagnosis can be one of the most heart-stopping moments in someone’s life. Luckily, a new technology, known as Tempus, has been created to help cure cancer and give physicians access to real-time data in order to help treat patients. No cancer is the same, which is why each patient deserves and needs personalized and individualized treatments. Tempus makes this happen, and without Eric Lefkofsky, this technology may have never happened. Not only is he at the forefront of helping physicians create cures to cancer, he is a philanthropist who has dedicated his life to helping others.

As found of the Lefkofsky Family Foundation, Eric has helped his community and those around the world in many ways. Since 2006, he has provided access to better education, assisted in improving human rights, participated in the progression of medical research, and helped to initiate cultural expansion. When it comes to helping people live a healthier, happier lifestyle, he is the trustee of Lurie Children’s Hospital of Chicago and the Art Institute of Chicago. These are just a few of the ways that the Lefkofsky Family Foundation has given back to the community in order to make the world a better place.

Education has been a huge factor in Eric Lefkofsky’s life, and it has shown through in his career. While he has a passion for business, philanthropy, and continuing education, he got his education roots from the University of Michigan, graduated with honors, and then continued on to University of Michigan Law School to receive his Juris Doctor. In his philanthropic endeavors, he helps to ensure that others have access to a quality education so that they can help provide a good life for themselves. He currently works as an adjunct professor at the University of Chicago and is the author of the popular book, “Accelerated Disruption: Understanding the True Speed of Innovation”.

Continuing his business endeavors, which began at a young age, Mr. Lefkofsky now works with Sprout Social, which is one of the leading platforms for business on social media. His social media presence has spread far and wide, allowing him to gain notoriety in the business world and online. Sprout Social has close ties with multi-billion dollar companies such as Facebook, Twitter, Instagram, Google Plus, and more.

To learn more about Eric Lefkofsky, visit

Wessex Institute of Technology Conferences: Blending Real World, With the Classroom

Wessex Institute of Technology conferences focuses on providing real world experience in the business sector to students about ready to graduate. These conferences are held all around the world, which not only gives the participant a new learning experience, it allows for knowledge gaining of another culture. Knowing about other cultures, is a key part to have success in the business world. Wessex Institute of Technology conferences attempt to blend professional life with academics and also allows trans-disciplinary research. The attendees of these conferences are one step ahead of the competition when it comes time to being hired, as they have been exposed to how things are outside of the classroom. By attending Wessex Institute of Technology conferences it helps ensure success at the next level.

Dr. Avi Weisfogel: A Career in Dentistry Coupled Up With Music

Dr. Avi Weisfogel is a New York University graduate from the College of Dentistry. He has more than 20 years of professional experience in dental and sleeps care solutions. He lays focus on sleep medicine and dentistry. He is the co-founder and owner of the Dental Sleep Masters Solutions. This is s New Jersey-based company that is dedicated to helping practicing dentists to assist and connect with sleep apnea patients.


The most common occurrence of sleep apnea is obstructive sleep. This is a sleep disorder characterized by repeated halted breathing conditions that occur during sleep. When the throat muscles relax, this condition when you are in sleep. Although snoring is one of its main symptoms, daytime drowsiness is one of its other causes. It is characterized by waking headache and insomnia.


One of the best treatments for the obstructive sleep is the application of the most common custom-fit oral appliance. This appliance resembles an athletic guard to the mouth to support the patient’s jaw when they are sleeping. For this reason, the upper jaw will be open to allow free flow of air into the lungs. For the Dental Sleep Masters Company, they refer patients depending on their locality. Dentists will get an influx of patients depending on their proximity. There are more than 100 approved FDA oral appliances for sleep patients. For those who are suffering from sleep apnea, numerous doctors are willing to help.


Dr. Avi Weisfogel has an extensive knowledge of sleep medicine. One of the latest things he has done in his life is music. In the recent past, his passion for music has risen. Hip-hop music forms part of his life. He has nothing but hope to beat his internal motivation towards music. Dr. Avi Weisfogel has learned to take advantage of his vocals through the production of music. He has also developed a group of followers at Soundcloud to back up his career. When he is not singing, Dr. Avi Weisfogel enjoys his hobbies. He is a great fan of the New York Giant Football Club. This is one of his biggest hobbies as a dentist.



Lori Senecal is the current Global Chief Executive Officer for Crispin Porter and Borgusky (CP+B) advertising agency, a member of MDC Partners network. In her newly acquired role, she is tasked with overseeing the agency’s global growth and expansion as well as managing the coordination of the company’s eight international offices and further development.

The McGill University graduate has a remarkable career record. Prior to being appointed to her current role in March 2015, Lori Senecal worked as the president and CEO of MDC Partner Network and served as the global executive chairman at KBS (Kirshenbaum Bond Senecal and Partners). Before joining KBS, she held the position of president for the flagship New York office of McCann Erickson for more than two years. She has also served as the Global Chief Innovation Officer for McCann World group for one and a half years. It is at McCann that Lori co-founded TAG ideation which is a marketing specialty unit for young adults.

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Lori Senecal Takes Global CEO Role at CP+B

Lori’s reputation has enjoyed greater reinforcement from her tremendous achievements and accomplishments throughout her career. Her management experience and expertise saw her as the best placed to propel CP+B into worldwide expansion, after the company won the global Infiniti account in October 2014. The firm intends to cover global markets such as China.

As the global leader of KBS, Lori Senecal grew the firm from 250 people to above 900 people worldwide. The firm grew into a global and creative company with innovative agency business unit that revolved around technology, content creation and start-up investments. The agency has grown into being recognized as one of the best workplaces in New York City by Craln. Under Lori’s leadership, the agency has for three consecutive years been among the Standout Agencies named by Advertising Age (Ad Age). Reference:

In 2014, Lori was named the woman to watch by Advertising Age, among only four agency executives. She was feted the AWNY Game Changer Awards with a Quantum Leap award in 2013 for leadership and innovation. She has been Jury Chair for the Isaac Awards for two years in honor of invention in the industry. She is the founder of the Isaac+ Award which honors inventions by students.

Over and above her personal career achievements, Lori also greatly supports her employees’ business endeavors. She incubates numerous employee projects and start-ups at KBS. She provides industry insight through conferences, business articles and interviews.

Find out more about Lori Senecal on

The Most Unruly Hair Can Be Tamed With WEN Cleansing Conditioners By Chaz Dean

Chaz Dean is a hair care professional that has been in the industry for many years, and he has created various different products over the course of his career. To date, he has worked with a handful of different celebrities and currently resides near Hollywood. Chaz is probably most popular for his WEN hair care products, which is a line of cleansing conditioners that have been around for some 10 years now and is still helping thousands of women. WEN products are all natural and safe to use on all types of hair, even damaged hair. There are several reviews out there detailing how WEN cleansing conditioners hold up on different hair types. published a review of WEN hair cleansing conditioners not too long ago, written by blogger Emily McClure, in which she details her experience using WEN for a week on her fine hair.

According to Wikipedia, whether the hair is dry, brittle, oily, curly, thick or thin, WEN cleansing conditioners can provide new levels of shine and strength that is noticeable both by the eye and to the touch. WEN amazing results are thanks to Chaz Dean’s efforts in perfecting the formula by using only the best natural ingredients, which provide a deep cleanse to the scalp with every wash, without any added chemicals for cleaning. Also, instead of needing to apply shampoos, conditioners, detanglers, and more, WEN cleansing conditioners can take the place of all of the these products by itself indefinitely, since it can be used daily. For the best and quickest results, it’s best to use WEN by itself, but it can be used alongside other styling products as well. Test out WEN today for the low price of $40 dollars at bottle,, which will be delivered right to anyone’s doorstep, ready to start breathing new life into that hair.

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